August is always the slowest business month. People are getting in their last minute vacations; getting ready for the kids to go back to school; and just relaxing in the last lazy days of summer.

If you’ve been in business for a while, you know that August is the time for planning. The holidays are coming and you need to get your advertising in place to get your share of the customers. Your local publications will be accepting press releases and scheduling ads 4 - 6 weeks before publication. These local publications are your best resources for getting customers in your area.

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